Wall-to-Wall Studios Brands Four Food & Beverage Destinations at the Westin Hapuna Beach Resort
Located on Hawai‘i Island’s sun-soaked Kohala Coast, the Westin Hapuna Beach Resort at Mauna Kea Resort was embarking on a property-wide makeover. The owner of the resort, Prince Resorts Hawaii Inc., enlisted Wall-to-Wall Studios to create new identities for all four of the resort’s dining concepts. The collaboration began with the development of the new names, followed by the design of the unique brand identities to differentiate and best position each location.
Meridia, the resort’s fine dining restaurant, takes its name & design inspiration from circles of longitude, pathways of vital energy in the body, and the Mediterranean-inspired menu. ‘Ikena Landing, the name for the breakfast restaurant means "view, seeing and knowledge" with "landing" being a nod to the ocean-focused location. Naupaka, the beach- and pool-side restaurant takes its queue from a native plant found on Hapuna Beach with a naupaka-shaped splash that connects to the pool. Piko, located in the center of the resort, shifts from coffee shop to take-out counter to lounge throughout the day. Piko is a fun, memorable Hawaiian word that means "the center" or "source of life", a name with the right attitude for this bustling hub for hotel guests.
Visit the Westin Hapuna Beach Resort case study.
