Wall-to-Wall Studios Designs Integrated Branding for 3 Degrees App & Platform
![3 Degrees logo animation](/media/W1siZiIsIjIwMjMvMDIvMjMvOWZkOGF6bmM0Z18zRGVnX0xvZ29fMy5naWYiXV0/3Deg_Logo_3.gif)
A fundraising social media platform, 3 Degrees connects non-governmental organizations (NGOs) and the socially conscious by sharing stories and causes important to both. The Singapore- and Australia-based start-up, aims to create connections and inspire engagement around shared visions for a better world.
W|W was hired during the formative stages of the platform’s creation. The brand audit phase involved an in-depth discovery of the current landscape of social media and fundraising platforms, uncovering the opportunity in the market where 3 Degrees could provide a unique value proposition. After the discovery phase was completed, W|W led the naming process, created the visual identity & logo, and provided UX & UI design consultation.
For more info, please view the case study.
![Overview of the brand guidelines for 3 Degrees.](/media/W1siZiIsIjIwMjMvMDIvMjMvNzM2MzN6ZWV0Nl8zX0RlZ3JlZXNfQnJhbmRfR3VpZGVsaW5lcy5qcGciXV0/3-Degrees---Brand-Guidelines.jpg)
![Summary of the UI and App design for 3 Degrees.](/media/W1siZiIsIjIwMjMvMDIvMjMvNm53Z25pNzV5bl8zX0RlZ3JlZXNfQXBwX1VJX1N1bW1hcnkuanBnIl1d/3-Degrees---App-UI-Summary.jpg)