A fundraising social media platform, 3 Degrees connects non-governmental organizations (NGOs) and the socially conscious by sharing stories and causes important to both. The Singapore- and Australia-based start-up, aims to create connections and inspire engagement around shared visions for a better world.

W|W was hired during the formative stages of the platform’s creation. The brand audit phase involved an in-depth discovery of the current landscape of social media and fundraising platforms, uncovering the opportunity in the market where 3 Degrees could provide a unique value proposition. After the discovery phase was completed, W|W led the naming process, created the visual identity & logo, and provided UX & UI design consultation.

For more info, please view the case study.

Overview of the brand guidelines for 3 Degrees.

Summary of the UI and App design for 3 Degrees.