Drive With Care

Continuing the formative design & branding collaboration (logo, visual identity system, Three Rivers Racks), Wall-to-Wall Studios created an integrated marketing campaign for Bike Pittsburgh, the non-profit advocacy organization that is transforming the streets and communities into vibrant, healthy places by making them safe and accessible for everyone to bike and walk. The expressed goal of the advertising campaign is to help humanize bicyclists on the streets in an effort to improve cycling conditions and safety.