![AHA Black Tie Blue Jeans Title](/media/W1siZiIsIjIwMTQvMTIvMjQvMmlqejdxb3VqNF8wMV9BSEFfQlRCSl9oZXJvLmpwZyJdXQ/01_AHA_BTBJ_hero.jpg)
AMERICAN HEART ASSOCIATION
Black Tie Blue Jeans
American Heart Association of Hawaii's "Black Tie & Blue Jeans" event has the dress code built right into the fundraiser's name. Concept, design, print, website, signage and animation executed by W|W. View the 2011 "I <3 BTBJ" animation here.
![AHA Black Tie Blue Jeans Ad](/media/W1siZiIsIjIwMTQvMTIvMjQvNHZka2YzamIwc18wM19BSEFfQlRCSl9hZC5qcGciXV0/03_AHA_BTBJ_ad.jpg)