Wall-to-Wall Studios Designs New Branding For 'Iolani School
Wall-to-Wall Studios executed a comprehensive rebranding for 'Iolani School, a culturally diverse, coeducational college preparatory K-12 school for 1,800 students founded upon Christian values. The design & creative collaboration began with the development of 'Iolani School's brand platform & communication plan. W|W subsequently designed the new logo, brand guidelines, merchandise, recruitment collateral, environmental elements & website. (This might be the very first time a W|W-designed logo appears on a football helmet.) The Editor of the 'Iolani Bulletin, Cathy Lee Chong, provides some insight into the history of the school's identity and branding in this 'Iolani Bulletin article.