Pete Popivchak named Partner
Wall-to-Wall Studios is proud to announce that Pete Popivchak has been named Partner of the firm. Popivchak joins co-founders James Nesbitt and Bernard Uy, CFO Brian Kaiser and Creative Director Larkin Werner in the company’s ownership group. Popivchak connected with Wall-to-Wall Studios in 2002 to lead sales and marketing efforts as the firm expanded its geographic reach and client base.
Prior to Wall-to-Wall Studios Popivchak was marketing/product manager/international marketing manager at Garden Way Mfg (Troy-Bilt), co-founder of Doc Smitty's Draft Cider in which he hired W|W as the creative agency, and sales manager at Bausch & Lomb. During his tenure, Wall-to-Wall Studios has realized strong annual revenue growth, seen its staff size double and expanded to Honolulu, HI with its second office. Noteworthy client collaborations that Popivchak has fostered at Wall-to-Wall Studios include Carnegie Mellon University, American Museum of Natural History in NY, Koppers, Advanta, Fallingwater, Western PA Conservancy, Morgan Stanley Investment Management, Giant Eagle, among others. A Lawrenceville resident, Pete is active in the community and led this year's Art All Night in Lawrenceville. An avid outdoorsman, Pete and his wife Alison are expecting their first child in September.