Wall-to-Wall Studios Designs Event Branding For Tree Pittsburgh's Arbor Aid 2011

October 21, 2011

 

Wall-to-Wall Studios designed the event branding and integrated marketing campaign for Arbor Aid 2011, Tree Pittsburgh's key fundraising event that features incredible art created from salvaged wood. Tree Pittsburgh is an environmental non-profit organization dedicated to enhancing the City's vitality by restoring and protecting City trees.

View the Arbor Aid integrated marketing campaign.

categories: Launches, Partnership, Event

Happy 19th Birthday To Us.

October 16, 2011


On Oct 16, 1992, James Nesbitt drove his slightly rusty Volvo down from Boston (filled with artwork, art supplies, a fax machine and dirty laundry) arriving at the doorstep of Bernard Uy's tiny apartment on Walnut Street in Pittsburgh (filled with cheap furniture, Mac IIci + 13" color monitor, coin-op laundry machine) to launch a partnership that was a mash-up of fine art and communication design.

 

 

About 10 days later, we chose a name for this startup. Our very first self-promo postcard was designed to (a) be cheap to produce, (b) amuse ourselves, (c) make best use of the labcoats we had just purchased for important meetings, and (d) was pretty much inspired by this.

 

Some trivia for those of you who are still reading this:

W|W's first paying client: Pittsburgh Dance Council.
First assignment: Mikhail Baryshnikov & Twyla Tharp at the Benedum Center.
Budget for design + illustration: +$500
B&W (300dpi) laser printer: –$1000
Art supplies: –$30
Groceries & toilet paper: –$50
Starting a business to earn less than minimum wage: Priceless.


Nineteen years, many clients and two office locations later, I'm still proud to say that this has all been made possible because James thought it would be a cool idea.

 

Thanks James.

Thanks everyone, especially our amazing Partners and incredible Team.
Happy 19th Birthday, Wall-to-Wall Studios. 

-Posted by Bernard.

 

P.S. "And remember, there's never a fee until we bill you."

categories: People, Event

Wall-to-Wall Studios Designs "M is for Museum" Exhibit Branding & Marketing Campaign

October 15, 2011

 

Wall-to-Wall Studios designed the exhibit branding and promotional campaign for M is for Museum, a new interactive exhibit for children & families at the Carnegie Museum of Natural History. The self curated/designed exhibit is an exciting journey into the behind-the-scenes world of amazing museum objects and the scientists who collect, care for, and study them. Designed for kids 5 to 13 years old—but enjoyable for visitors of all ages—M is for Museum features multimedia and hands-on activities that help curious young audiences discover how museums protect, explore, and explain the cultures of the world and nature in all its wonder. The exhibit branding embraces the new identity system designed by Wall-to-Wall Studios for the Carnegie Museum of Natural History (and the Carnegie Museum of Art).

View the M is for Museum branding case study.

View the Carnegie Museums of Natural History and of Art branding case study.

categories: Launches, Partnership

Wall-to-Wall Studios Designs Integrated Marketing Campaign For Faberge At The Frick

October 13, 2011

 

Wall-to-Wall Studios continued its branding collaboration with the Frick Art & Historical Center (aka The Frick Pittsburgh) via the design of the integrated marketing campaign for the upcoming exhibition, Faberge at The Frick. "Faberge: The Hodges Family Collection" comprises more than 100 objects made by the legendary House of Faberge, goldsmith and jeweler to the Russian court. In addition to all of the promotional materials (logo, save-the-date, invitation, signage, website, advertising), W|W also designed the exhibit microsite, www.FabergeAtTheFrick.org.

View the Faberge at The Frick case study.

View The Frick awareness campaign case study.

categories: Launches, Partnership, Event

Wall-to-Wall Studios Launches Mobile Optimized Website For Burgatory & 2nd Location at Consol Energy Center

October 7, 2011

 

 

 

Wall-to-Wall Studios designed and developed the website for Burgatory, a restaurant in Pittsburgh that features helluva burgers and heavenly shakes. In addition to creating the visual branding (logo, taglines), W|W also designed the on-site collateral (menus, gift cards, to go packaging), environmental and decor elements (signage, wayfinding) and merchandising. The website was developed using Wordpress and integrated the use of Responsive Design to optimize the user experience for desktop/laptop, mobile devices and iPad/tablet. The Responsive Design website approach responds to the user’s behavior and environment based on screen size, platform and orientation by using a mix of flexible grids and layouts, images and an intelligent use of CSS media queries. As the user switches from their laptop to iPhone (or other mobile device), the website automatically switches to accommodate for resolution, image size and scripting abilities. For the Burgatory (burger and shake stand) at the Consol Energy Center, home of the Pittsburgh Penguins, W|W designed all environmental, signage and decor components.
View the Burgatory website
View the Burgatory integrated branding case study

categories: Launches, Partnership

Wall-to-Wall Studios Creates "Think Justice" TV Campaign for Chaminade University

October 3, 2011

 

Wall-to-Wall Studios designed and produced a new television advertisement for Chaminade University of Honolulu, a private coeducational institution in Honolulu, Hawai'i. The advertisement, titled Think Justice, promotes the University's focus on it's Criminal Justice & Criminology programs in the Division of Behavioral Sciences. Wall-to-Wall Studios developed the strategy, concept, script, and executed all motion graphics, animation and editing.
View the Chaminade University case study
View the Think Science or Heartbeat TV ads for Chaminade University

categories: Launches, Partnership

Wall-to-Wall Studios Designs Event Promotion For MADD Cab Affair

September 26, 2011

 

Wall-to-Studios created the poster and promotional video (concept, motion graphics and animation design) for MADD Hawaii's Annual MADD Cab Affair fundraiser gala.  The secret speakeasy fundraising event takes place on Saturday, October 1, 2011.

categories: Launches, Partnership, Event

Wall-to-Wall Studios Launches Mobile Optimized Website For SUNY Geneseo Capital Campaign

September 15, 2011

 

 

Wall-to-Wall Studios designed and developed the Capital Campaign website for the State University of New York (SUNY) at Geneseo, a premier public liberal arts college with a rich tradition of academic excellence located in the Finger Lakes region. The Campaign for SUNY Geneseo, Shaping Lives of Purpose, is focused on preserving what the college has meant to generations of students and helping SUNY Geneseo achieve its highest potential. The website was developed using the W|W CMS, Wall-to-Wall Studios' custom content management system, and integrated the use of Responsive Design to optimize the user experience for desktop/laptop, mobile devices and iPad/tablet. The Responsive Design website approach responds to the user’s behavior and environment based on screen size, platform and orientation by using a mix of flexible grids and layouts, images and an intelligent use of CSS media queries. As the user switches from their laptop to iPad, the website automatically switches to accommodate for resolution, image size and scripting abilities.

Visit the SUNY Geneseo Campaign website.

categories: Launches, Partnership

Wall-to-Wall Studios Launches Rehab Hospital Campaign Website

September 8, 2011

 

Wall-to-Wall Studios designed and developed the Capital Campaign microsite for the Rehabilitation Hospital of the Pacific (REHAB) Foundation, the non-profit organization founded in 1984 to support the Rehabilitation Hospital of the Pacific in its mission to provide services to individuals with physical and cognitive disabilities. The integrated marketing campaign and branding collaboration with the REHAB Foundation also includes the design of the organization's 2010 Annual Report and Capital Campaign materials.

View the Rethink. Rejuventate. Rebuild. REHAB microsite

View the REHAB Foundation case study

categories: Launches, Partnership

Wall-to-Wall Studios Launches Discover Dirty Website

September 6, 2011

 

Wall-to-Wall Studios designed and developed the website for Discover Dirty, home of the Dirty Burger.  Founded by NYC star chef Ian Russo (IAN, James Beard House, The West Tavern), "Dirty" refers to his secret spice dust and honey mixture that is applied during the cooking process and the Dirty Burger is the front-and-center star of the show.  More details on The Philosophy of Dirty, "Live Dirty, Love Dirty, Be Dirty", can be found at the Discover Dirty website: www.DiscoverDirty.com

categories: Launches, Partnership

Wall-to-Wall Studios Designs Campaign For HomeFrontLine At The Silver Eye Center for Photography

September 1, 2011

 

Wall-to-Wall Studios created the promotional design (logo/identity, marketing materials) for HomeFrontLine at the Silver Eye Center for PhotographyHomeFrontLine explores the far-reaching effects of the wars in Iraq and Afghanistan—both on and away from the combat zones—on the occasion of the tenth anniversary of September 11, 2001, and examines the ways in which photography shapes our perceptions of conflict and its consequences. The exhibition features images and multimedia projects by eleven leading documentary photographers and photojournalists. Curated by Leo Hsu and Ellen Fleurov. Photo Credit: Benjamin Lowy, Untitled from the series Iraq/Perspectives I, 2003-2008. Courtesy of the artist.

 

REFLECTIONS ON TEN YEARS OF WAR SINCE 9/11
SILVER EYE CENTER FOR PHOTOGRAPHY
SEPTEMBER 13 – DECEMBER 10, 2011
OPENING RECEPTION: SUNDAY, SEPTEMBER 11, 3:00 – 6:00 P.M.

categories: Launches, Partnership, Event

Wall-to-Wall Studios Launches Leather Soul Website

August 30, 2011

 

Wall-to-Wall Studios recently launched the new website for Leather Soul, a top-of-class retail operation based in Honolulu, HI. Leather Soul provides the discriminating gentleman with a comfortable, classy store for all their footwear needs. Founded in 2004, Leather Soul has several retail locations, including Waikiki, HI and Beverly Hills, CA. Esquire magazine recently named Leather Soul one of the Top Three Men's Shoe retailers in the country. The website launch continues the successful integrated branding collaboration (logo, brand standards, stationery system, bags, signage, advertising and more) between Leather Soul and W|W.

View the Leather Soul website.

View the Leather Soul integrated branding case study.

categories: Launches, Partnership

NOISE Concert At The Lava Lounge

August 25, 2011

 

The Wall-to-Wall Studios sponsored "NOISE" kicks off tonight, August 25th, at the Lava Lounge. NOISE is a concert series showcasing musicians with day jobs that relate to design, web, advertising, printing and more. The inaugural NOISE event features:

 

يصم الآذان أردية الفج: An ethnomusicological obscurity from the far corner of the cut-out bin.

 

The Velcro Shoes: Infectious, pounding and unabashed, the band you remember wanting to see.

 

The Wakening: Pittsburgh’s inescapable surfing zombies invite you to a beach barbecue…and they won’t take no for an answer.

categories: People, Event

Wall-to-Wall Studios Launches New Branding for JET Graphics

August 18, 2011

 

Wall-to-Wall Studios designed the integrated re-branding for JET Graphics, a technology driven firm that prints the big stuff -- bigger, better, faster, and greener than anyone else in Hawaii. The rebranding included the new logo/identity, stationery system, print collateral, sales kit, advertising and website. JET Graphics is owned by HONBLUE, a technology company that manages, transfers and accelerates the flow of information within the design and construction industries. Wall-to-Wall Studios has previously created branding solutions for Blackbird, Zoombis and Prefix, all of which are also owned by HONBLUE.

Visit the Jet Graphics branding case study.

View the Jet Graphics website.

categories: Launches, Partnership

Wall-to-Wall Studios Sponsors NOISE Concert Series

August 17, 2011

 

Wall-to-Wall Studios is sponsoring "NOISE", a concert series which showcases musicians with day jobs that relate to design, web, advertising, printing and more. The first NOISE event takes place at 9pm on Thursday August 25 at the Lava Lounge on Pittsburgh's Southside.

categories: People, Partnership, Event

Wall-to-Wall Studios Developer & Tinkerer

August 16, 2011

 

Here's a sneak peak at the behind the scenes of "NOISE", the first of a series of concerts showcasing musicians with day jobs that relate to design, web, advertising, printing, etc.  Wall-to-Wall Studios interactive developer Maurice Rickard built up a Nebulophone kit--it's a sound synthesizer on a little circuit board. It's tiny, but it has a lot of the niceties you'd find in a much larger instrument (arpeggiator, LFO, glissando, five waveforms, a couple noise modes...). It's based on the open-source Arduino platform, for extra creative-technical cred. Maurice will probably work it into one or another of his electronic music projects. All we know is it makes one hell of a noise.

categories: People, Event
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