Wall-to-Wall Studios Designs LaunchPGH.com for the URA

August 5, 2013

Wall-to-Wall Studios created the name, identity & branding and designed & developed the website for www.LaunchPGH.com, an interactive environment designed to connect entrepreneurs with opportunities and serve as a “launchpad” for local and new businesses. The site, commissioned by the URA (Urban Redevelopment Authority of Pittsburgh), is a "one-stop shop" for entrepreneurs, investors, developers and job seekers with links to the best business and networking resources that can help them get their business off the ground, events for entrepreneurs and information about venture capitalists who might be interested in investing in their company.


The LaunchPGH website was developed using the WordPress custom content management system, and integrated the use of Responsive Design to optimize the user experience for desktop/laptop, mobile devices and iPad/tablet. The Responsive Design website approach responds to the user’s behavior and environment based on screen size, platform and orientation by using a mix of flexible grids and layouts, images and an intelligent use of CSS media queries. As the user switches from their laptop to iPad, the website automatically switches to accommodate for resolution, image size and scripting abilities. Read media coverage of the LaunchPGH.com story in Mayor Luke Ravenstahl's press release, Pittsburgh-Post Gazette article, POP City article or the Pittsburgh Business Times article.
View the LaunchPGH.com website or case study

categories: Launches, Partnership

Wall-to-Wall Studios Launches FreshGrass Music Festival Website

July 24, 2013


Wall-to-Wall Studios designed & developed the new website for FreshGrass, a bluegrass-focused music festival that takes place September 20-22, 2013 in North Adams, MA.  FreshGrass is co-produced by Manitou Media, is hosted by MASS MoCA (Massachusetts Museum of Contemporary Art) and features both traditional and cutting-edge bluegrass in a family friendly environment. The website is powered by the W|W CMS, a custom ruby on rails content management system. Unique features in the website include the social media aggregrator, the music player, the news module and FreshTracks, a custom GoogleMaps API web app that tracks FreshGrass band tour dates across the country.

View the FreshGrass website

View the FreshGrass website case study

categories: Launches, Partnership

A Sesquicentennial Salute to Gettysburg from Wall-to-Wall Studios

July 1, 2013


Wall-to-Wall Studios salutes historic Gettysburg in commemoration of its 150th anniversary. W|W was honored to collaborate with the Gettysburg Foundation on the design & development the Gettysburg Visitor Center & Museum website.

View the Gettysburg website case study.

categories: Partnership, Event

Wall-to-Wall Studios Wins 3 National Silver ADDY Awards

June 12, 2013


The National ADDY Awards is the advertising industry's largest and most representative competition, attracting over 50,000 entries every year in local ADDY competitions. The mission of the ADDY competition is to recognize and reward creative excellence in the art of advertising. Wall-to-Wall Studios was honored at this year's 2013 ADDY Awards Show during ADMERICA! in Phoenix, Arizona last week with three Silver ADDYs:


Category: Television (Local :30) 

Client: Hawaii Energy - "Lamp Bullies"


Category: Advertising Industry Self Promotion (Cards/Announcements)
Wall-to-Wall Studios - "Occasional Cards"

Category: Television (Local :30)
Client: Mobi PCS - "Good Thing"

And a big congratulations goes to the team representing Ad 2 Honolulu at the National Ad 2 Annual Competition. Members are 32 years and younger, either employed or interested in the world of advertising and its related fields. Their public service pro bono campaign for the Aloha Medical Mission's Dental Clinic and judged to be 1st place among all of the Ad 2 groups who presented this year. Cheers!


categories: Awards, People, Event, Honolulu

Wall-to-Wall Studios Launches Integrated Rebranding for Social Venture Partners (SVP)

May 30, 2013


Wall-to-Wall Studios executed an integrated rebranding for Social Venture Partners (SVP), a network of engaged philanthropists that have a postive impact on their communities with innovative strategies to address complex social issues. W|W designed the global non-profit organization's new logo and identity system that was accompanied by a comprehensive, yet flexible, brand toolkit that ensures consistency across the network. Subsequently, W|W designed a suite of print marketing material templates (Impact Report, Recruitment Kit, PPT) and a motion graphic animation that are all being utilized to increase the organization's reach and impact.



View the SVP integrated branding case study.

categories: Launches, Partnership

Wall-to-Wall Studios Wins 17 Awards at the 2013 PELE (ADDY) Advertising Show

May 1, 2013


The Pele Awards is a District 13 National ADDY Competition, recognizing the best advertising, design and interactive work created in Hawaii during the previous calendar year. Wall-to-Wall Studios was honored with the most awards this year, including Seven Gold PELE ADDY Trophies, Five Silver Medals and Five Bronze Medals at this year's ceremony at the Royal Hawaiian Hotel. The winning entries included:



Television (Local) - Over $50,000

Mobi PCS - "Good Thing" (:30)


Elements of Advertising - Animation/Special Effects

Hawaii Primary Care Association "What Is A Community Health Center?"


Sales Promotion - Packaging/Campaign

Leather Soul - Packaging Design


Digital Advertising - Branded Video Content (60 sec+)

HMSA - "Health Care Plain and Simple"


Sales Promotion Campaign
Ferguson's Irish Pub - Sales Material Design


Advertising Industry Self Promotion (Digital)

Wall-to-Wall Studios - "Holiday Greeting Generator"


Advertising Industry Self Promotion (Cards/Announcements)
Wall-to-Wall Studios - "Occasional Cards"


Television (Local) $25,000-50,000
Hawaii Energy - "Lamp Bullies" (:30)


Television (Local) $25,000-50,000

Hawaii National Bank - "Delivery" (:30)


Elements of Advertising - Logo Design

Breadshop - Logo Design


Elements of Advertising - Logo Design

Omidyar Fellows - Logo Design


Public Service - Stationery Package

Omidyar Fellows - Stationery System Design



Television Campaign (Local) - Over $50,000

Hawaii National Bank - 2012 Television Campaign


Public Service - Integrated Campaign

Pillars of Peace Hawaii - Dalai Lama Event Campaign


Collateral material - Stationery Package

Breadshop - Business Card Design


Consumer or Trade Publication - Full page

J.J. Dolan's - "Miss Vampire" Advertisement


Elements of Advertising - Logo

Ferguson's Irish Pub - Logo Design


Mahalo to all of our Clients, partners and vendors who allow us the opportunity to collaborate and create these very special projects on their behalf! - The W|W Team.


P.S. Watch the W|W crew suit up for an agency battle in the opening video montage shown at the 2013 Pele Awards Dinner (concepted and produced by our pals at MVNP.com). Don't Touch My Moustache!


categories: Awards, Event, Honolulu

Wall-to-Wall Studios Wins Best in Show & Judges Choice at 2013 AIGA PGH356

April 22, 2013



Wall-to-Wall Studios was recently honored with multiple awards at the 2013 PGH365, AIGA Pittsburgh's Annual Design Competition and Exhibition. W|W won Judges Choice for the integrated branding and promotional design for the Silk Screen 2012 Film Festival and Best in Show for the integrated marketing campaign and design for Silk Scream 2012.

View the award winning work for Silk Screen and Silk Scream. 

The other selected works from Wall-to-Wall Studios in PGH365 included:


-Baldwin Wallace University (Admit Packet)
-Burgatory (Takeout Bag and Box)
-Carnegie Mellon University Qatar (On Magazine)
-Carnegie Mellon University Qatar (Print Advertisements)
-Carnegie Mellon University School of Drama (2012 Season Design)
-Forbes Management (Integrated Branding)
-Go Vote (Poster Campaign)

-GTECH Strategies (ReFuel Pittsburgh Branding/Campaign)

-Highland Park CDC (Bryant Street Banners)
-National Children's Museum (Website)
-New Haven Meatball House (Integrated Branding)
-NOISE (Integrated Branding)
-Pittsburgh (Branding Campaign)
-Resumator (Online Video)
-Social Venture Partners (Rebranding)
-The S.O.B. (Sons of Blarney) (Hullabaloo Integrated Branding)

categories: Awards, Partnership

Breadshop Identity by Wall-to-Wall Studios wins Brand New Award

March 29, 2013


Congratulations to our client Breadshop, whose corporate identity system won a spot in this year's Brand New Awards. 714 entries were submitted and 75 winners were announced last week. Here's what the organizers themselves had to say about it:


"Just when you think judges can’t get any tougher, they do. And this crop of judges proved especially hard to please. Unimpressed by recycling of styles or great visuals that didn’t match the client, they all looked for something unexpected, surprising, and/or meaningful. Perhaps when we asked the judges to be tough we didn’t expect them to select the lowest amount of entries yet in our three-year run, despite there being almost 200 entries more than the first year when the judges at the time selected 90 entries. But one rule we have is that there is no minimum quota of projects we need to include. Whatever bubbles to the top makes it. Simple as that."


We're proud of our collaboration with Breadshop founder Christopher Sy, and apparently lots of other folks in Hawaii are fond of his work too.


Honolulu Magazine: "Best Bread in Honolulu" (Dec 2012)

Honolulu Magazine: "The best country bread you've never heard of: Chris Sy's levain" (Oct 2012)

Hawaii Public Radio: "Breaking Bread with Breadshop's Chris Sy" (with audio interview) 


View the Breadshop branding case study here

Visit the Breadshop website: www.breadsbybreadshop.com

categories: Awards, Media, Honolulu

Keep NOISE Buzzing. Don't Miss the Experience. Sunday April 7th.

March 28, 2013


The countown to NOISE V3 at Commonwealth Press Warehouse continues as the buzz builds. The details: Sunday April 7th from 5-8pm for this free, all ages interactive design/music experience at Commonwealth Press, 2315 Wharton Street, Pittsburgh, PA 15203. White Wives, The Wakening, Mike Egan, Maurice Rickard, more.  

Read the article in City Paper.

Check out the trailer video.

categories: Launches, Partnership, Event

Happy Birthday. Wall-to-Wall Studios Designs Integrated Marketing Campaign for the 2013 JFilm Festival

March 25, 2013



Wall-to-Wall Studios continued its creative and branding collaboration with JFilm: The Pittsburgh Jewish Film Forum, a program of the Jewish Federation of Greater Pittsburgh, via the design of the integrated marketing campaign (poster series, program cover, ads and more) for the 2013 JFilm Festival, taking place April 11-21. The festival showcases the best of Jewish film from around the world. Visit the JFilm website for more info. This year the JFilm Festival celebrates its 20th anniversary, congratulations. Read the news posts about the 2010 JFilm Festival, the 2011 JFilm Festival or about JFilm's rebranding.
View the JFilm Festival case study.

categories: Launches, Partnership, Event

Wall-to-Wall Studios Sponsors Third NOISE Design/Music Experience, Featuring White Wives

March 21, 2013


NOISE V3 takes place at Commonwealth Press Warehouse and features Pittsburgh alternative rock group, White Wives. The event will be an interactive design/music experience with an additional music performance by The Wakening, live painting by Mike Egan, interactive screen printing with CW Press, sound art installation by Maurice Rickard, and a crowd sourced favorite show flyer wall. RSVP for the event here.


Sunday April 7, 2013
5-8 pm


Commonwealth Press Warehouse (2315 Wharton Street, Pittsburgh, PA 15203)







Be a part of NOISE by submitting your favorite flyer to noise@walltowall.com. Any show. Anywhere in the world. Your contribution will be used as part the event.

categories: Partnership, Event

Wall-to-Wall Studios Launches Hawaii Energy "Solar Water Heating" Advertising Campaign

March 18, 2013



If you had installed a Solar Water Heating system in Hawaii a year ago, by now you could have saved about 40% on your home's electric bill. What you do with that savings, of course, is up to you. Wall-to-Wall Studios has launched the new Solar Water Heating awareness campaign for Hawaii Energy to promote their limited time $1000 instant rebate plus additional federal and state tax credits. W|W developed the new campaign for TV, online, print and radio.


View the Hawaii Energy case study.

View the new Hawaii Energy TV spot, "Your First Step."

View the new Hawaii Energy TV spot, "Take A Stab."

Visit the website wwwHawaiiEnergy.com/solarwater

categories: Launches, Partnership

Wall-to-Wall Studios Designs Branding for ReFuel & ReEnergize Programs of GTECH

March 14, 2013


Wall-to-Wall Studios designed the integrated identity systems and branding campaigns for ReFuel and ReEnergize, two key programs of GTECH Strategies, a non-profit social venture that merges community development and principles of sustainability into a synthesized model for sustainable community development.

View the GTECH Strategies ReFuel & ReEnergize case studies.

categories: Launches, Partnership

Wall-to-Wall Studios Wins Best of Show, 3 Gold & 3 Silver in 2013 Pittsburgh ADDY Awards

March 7, 2013


Undoubtedly the signature event within the advertising community, the Pittsburgh ADDY Awards celebrate the power of creativity and acknowledge the achievements in the past year. Wall-to-Wall Studios won Best of Show, 3 Gold and 3 Silver ADDY Awards at this year's ceremony held at the Carnegie Science Center. The annual competition is conducted by the Pittsburgh Advertising Federation for the American Advertising Federation and is featured in these Pittsburgh Post-Gazette and Pittsburgh Business Times articles. The winning Wall-to-Wall Studios entries included:


Silk Scream Film Festival
Advertising for the Arts & Sciences Single Medium Campaign > Go Ahead Scream
View the Silk Scream case study 
GOLD Award Winner


Carnegie Mellon University, School of Drama
Advertising for the Arts & Sciences Collateral > Recruitment Brochure
View the School of Drama case study 
GOLD Award Winner


Urban Redevelopment Authority of Pittsburgh (URA)
Collateral Material / Annual Report > Where Will You Find the URA?
View the URA case study 
SILVER Award Winner


Wall-to-Wall Studios
Advertising Agency Self-Promotion Cards/Invitations > Sons of Blarney Hullabaloo
View the Sons of Blarney Hullabaloo case study
GOLD Award Winner


Baldwin Wallace University
Advertising for the Arts & Sciences Collateral > Acceptance Kit
View the Baldwin Wallace case study
SILVER Award Winner


The American People
Public Service Single Medium Campaign > Go Vote
View the Go Vote case study
SILVER Award Winner 

categories: Awards, Partnership, Event

See You At The Pittsburgh Addy Awards Show Tonight.

March 1, 2013


Wall-to-Wall Studios will be represented at the Pittsburgh American Advertising Awards show tonight at the Carnegie Science Center, both in the audience and during the category announcements. The 2012-2013 Addys bring together the local marketing industry celebrating the best advertising, design and interactive work from the past year. A few years back, the Pittsburgh Advertising Federation decided to offer its talented pool of members the opportunity to create introductory videos for categories in the contest. This year will see the debut of a rap video starring a W|W co-founder along with a W|W alum (see the video here):


"The stars of the video -- James Nesbitt of North Side-based Wall-to-Wall Studios and Matt Hildebrand of Mullen, in the Strip District -- recorded the audio ahead of time and then lip-synched. That was trickier than it sounds." 


Read more at the Pittsburgh Post Gazette article. Or see you tonight on the big screen.


Related link: See W|W's James Nesbitt and Doug Dean in the 2011-2012 Addy video.

categories: Awards, People, Media, Event

hyperCision Unveils Updated Branding & New Website in Las Vegas at HR 2013 Conference

February 25, 2013


Wall-to-Wall Studios executed an integrated branding refinement for hyperCision that includes a responsively designed website, sales collateral, trade show booth graphics and more. hyperCision delivers strategic and implementation consulting services for Learning Management Systems, including SAP and SuccessFactors. The Chicago-based firm launched the updated branding at HR 2013 in Las Vegas, NV where hyperCision CEO Sharon Wolf Newton is a key speaker. HR 2013 is the most important event of the year for professionals that use and support SAP solutions for HR.

View the hyperCision website.

View the hyperCision integrated branding case study.

categories: Launches, Partnership, Event
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