New Furniture Brand Red Knot Designed by Wall-to-Wall Studios

September 19, 2014

It's time to break up with your old furniture and start a new lasting relationship:

Meet Red Knot. Wall-to-Wall Studios was hired to develop a new furniture and lifestyle brand to target those seeking modern design at affordable prices. 

The retail launch included a brand identity system, website design, print and in-store retail collateral, signage, and an integrated advertising campaign (print, broadcast and online). Hey, whaddaya know? Design, actually within reach.

 

 

 

 

Read about the Red Knot case study here.

Visit RedKnotHawaii.com

Wall-to-Wall Studios Rebrands Island Air Identity, Advertising, Website and Passenger Experience

September 9, 2014

 

When it comes to airline travel, everyone agrees it can be frustratingly complex: something has to give. Island Air is looking to change the game in Hawaii, to make inter-island travel as simple as it can be. Wall-to-Wall Studios was hired to develop the new brand strategy, identity system, advertising, marketing and to re-think the entire passenger experience, from online booking to boarding to baggage claim.

 

 

Many improvements have been made from customer service to operations. Upgraded conveniences like free, no-hassle WiFi, multiple charging stations and amenities at the gates (complimentary beverages, snacks, live entertainment, chair massages) have also been implemented. There are other surprises coming on the horizon, but the biggest improvement we hope to make is the customers' perception of air travel. Heads up: 

Change is in the air.

 

View the Island Air case study.

Visit IslandAir.com

Wall-to-Wall Studios Designs and Develops Website for the Silver Eye Center for Photography

September 8, 2014

 

Wall-to-Wall Studios designed & developed the website for The Silver Eye Center for Photography, a nationally-recognized, non-collecting institution exclusively dedicated to contemporary photography. Founded in 1985, Silver Eye has been at the forefront of celebrating photography, both as an expressive art form and as a medium that brings to light the telling details and larger stories that influence and inform an understanding of ourselves and the world. With a singular commitment to exhibiting and promoting contemporary photography and photo-based multimedia, Silver Eye is unique in Pittsburgh and the surrounding region.

 

Silver Eye began in 1979 as two separate organizations: Blatant Image Gallery, a cooperative gallery designed to provide exhibition space to local fine art photographers, and The Silver Eye Photographic Workshop, which brought nationally known photographers to Pittsburgh to exhibit their work and to conduct workshops. These two organizations merged in 1985 and became the Blatant Image/Silver Eye, which later changed to Silver Eye Center for Photography in 1992.

 

The responsively designed website was developed with the WordPress content management system and utilizes parallax scrolling to deliver an elegant user experience. The responsive design approach responds to the user’s behavior and environment based on screen size, platform and orientation by using a mix of flexible grids and layouts, images and an intelligent use of CSS media queries. As the user switches from their laptop to iPad to mobile device, the website automatically switches to accommodate for resolution, image size and scripting abilities.

View the Silver Eye website case study.

Visit the Silver Eye website.
 

Wall-to-Wall Studios Designs 2014/15 Season Branding for Carnegie Mellon School of Drama

September 4, 2014

 

Continuing its six+ year creative collaboration with the Carnegie Mellon University School of Drama, Wall-to-Wall Studios designed the integrated branding (brochure, posters, environmental elements and more) for the school's 2014-15 performance season. Founded in 1914, the School of Drama offers a vocationally focused education to theatre artists through rigorous conservatory training in all areas of dramatic practice. 


View previous season designs by W|W: 2009/10, 2011/12, 2012/13, 2013/14

 

Poster designs for the season's featured performances.

 

 

Marquee banner promoting the season.

 

 

Inside spread of the season's promotional brochure.

Wall-to-Wall Studios Designs 2014 Annual Report for the Hawaii Community Foundation

August 21, 2014

 

Wall-to-Wall Studios designed & developed the integrated (print & interactive) 2014 Annual Report for the Hawaii Community Foundation, a philanthropic organization that helps people make a difference by inspiring the spirit of giving and by investing in people and solutions to benefit every island community. As a resource, a partner, a funder and as an advocate, at the heart of everything the Hawaii Community Foundation does is a commitment to deliver meaningful impact that will benefit Hawaii.

 

The annual report website was developed using the W|W RCMS, (ruby on rails content management system), and integrated the use of Responsive Design to optimize the user experience for desktop, mobile & tablet devices. The annual report project reflects an ongoing collaboration with the Foundation that has included branding efforts on behalf of The Daniel K. Inouye Institute and Pillars of Peace, among others.

View the annual report website.

View the annual report case study.

 

 

Cover of the print version of the annual report.

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